| LEADER 00000nam 2200000uu 4500 |
| 001 13399227936 |
| 003 STIC |
| 008 22 0224s2010||||xxu 000 0 eng d |
| 020 ^a9780135093160
|
| 082 04 ^a658.872^bSp756C 2010
|
| 100 1 ^aSpiller, Lisa
|
| 245 10 ^aContemporary direct & interactive marketing /^cLisa D.Spiller, Martin Baier
|
| 246 3 ^aContemporary direct and interactive marketing
|
| 250 ^a2nd ed.
|
| 260 ^aUpper Saddle River, NJ :^bPrentice Hall,^cc2010
|
| 300 ^axxvi, 477 p.
|
| 500 ^aPrev. ed. published as: Contemporary direct marketing /Lisa D. Spiller, Martin Baier. c2005
|
| 650 0 ^aDirect marketing
|
| 700 1 ^aBaier, Martin
|
| 945 ^p0^l0^i100000041361 |
| 999 ^aapakorn
|
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