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LEADER 00000nam 2200000uu 4500
001     13399227900
003     STIC
008 22 0223s2002||||xxu 000 0 eng d
020    ^a0030288924
082 04 ^a658.8^bHo699E 2002
100 1  ^aHoffman, K. Douglas
245 10 ^aEssentials of services marketing /^cK. Douglas Hoffman, John E. G. Bateson
250    ^a2nd ed.
260    ^aFort Worth :^bHarcourt College Publishers,^cc2002
300    ^axxi, 569 p.
650  0 ^aService industries^xMarketing
700 1  ^aBateson, John E. G.
945    ^p0^l0^i100000041325
999    ^aapakorn
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658.8 Ho699E 2002  
  Barcode: 100000041325
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