LEADER 00000nam 2200000uu 4500 |
001 13399227897 |
003 STIC |
008 22 0223s1997||||xxk 000 0 eng d |
020 ^a075062244X (pbk.)
|
082 04 ^a658.8^bWi746S 1997
|
100 1 ^aWilson, R. M. S.^q(Richard Malcolm Sano)
|
245 10 ^aStrategic marketing management :^bplanning, implementation, and control /^cRichard M. S. Wilson and Colin Gilligan
|
250 ^a2nd ed.
|
260 ^aOxford, England :^bButterworth-Heinemann,^c1997
|
300 ^axx, 827 p. :^bill.
|
650 0 ^aMarketing^xManagement
|
700 1 ^aGilligan, Colin
|
945 ^p0^l0^i100000041322 |
999 ^aapakorn
|