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LEADER 00000nam 2200000uu 4500
001 13399227771
003 STIC
008 22 0205s2014\|\|\|\|xxu 000 0 eng d
020 ^a9781259010903
082 04 ^a658.802^bWa177M 2014
100 1 ^aWalker, Orville C.
245 10 ^aMarketing strategy :^ba decision-focused approach /^cOrville C. Walker, Jr., John W. Mullins
250 ^a8th ed.
260 ^aNew York :^bMcGraw-Hill Irwin,^cc2014
300 ^axvi, 368 p.
650 0 ^aMarketing^xManagement
700 1 ^aMullins, John W.^q(John Walker)
945 ^p0^l0^i100000041114
999 ^aapakorn

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Author [Walker, Orville C.]

Subject [Marketing Management]

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Bib	13399227771

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