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LEADER 00000nam 2200000uu 4500
001 13399227736
003 STIC
008 22 0203s1987\|\|\|\|xxu 000 0 eng d
020 ^a0070511918
082 04 ^a658.8^bRa221M 1987
100 1 ^aRapp, Stan
245 10 ^aMaxiMarketing :^bthe new direction in advertising, promotion, and marketing strategy /^cStan Rapp and Thomas L. Collins
260 ^aNew York :^bMcGraw-Hill,^cc1987
300 ^ax, 278 p.
650 0 ^aMarketing
650 0 ^aAdvertising
650 0 ^aSales promotion
700 1 ^aCollins, Thomas L.
945 ^p0^l0^i100000041080
999 ^aapakorn

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Author [Rapp, Stan]

Subject [Marketing]

Subject [Advertising]

Subject [Sales promotion]

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Bib	13399227736

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