LEADER 00000nam 2200000uu 4500 |
001 13399227624 |
003 STIC |
008 22 0120s2004||||xxu 000 0 eng d |
020 ^a9780131230309
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082 04 ^a658.802^bK39S 2004
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100 1 ^aKerin, Roger A.
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245 10 ^aStrategic marketing problems :^bcase and comments /^cRoger A. Kerin, Robert A. Peterson
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250 ^a10th ed.
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260 ^aUpper Saddle River, NJ :^bPearson/Prentice Hall,^cc2004
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300 ^a696 p.
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650 0 ^aMarketing^xDecision making^vCase studies
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650 0 ^aMarketing^xManagement^vCase studies
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700 1 ^aPeterson, Robert A.
|
945 ^p0^l0^i100000032741
|
945 ^p0^l0^i100000041829 |
999 ^aapakorn
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