| LEADER 00000nam 2200000uu 4500 |
| 001 13399227605 |
| 003 STIC |
| 008 22 0119s2002||||xxua 000 0 eng d |
| 020 ^a0072895128
|
| 082 04 ^a658.84^bPe393M 2002
|
| 100 1 ^aPelton, Lou E.
|
| 245 10 ^aMarketing channels :^ba relationship management approach /^cLou E. Pelton, David Strutton, James R. Lumpkin
|
| 250 ^a2nd ed.
|
| 260 ^aBoston :^bMcGraw-Hill/Irwin,^cc2002
|
| 300 ^axxvi, 514 p. :^bill.
|
| 650 0 ^aMarketing channels
|
| 650 0 ^aRelationship marketing
|
| 700 1 ^aStrutton, David
|
| 700 1 ^aLumpkin, James R.
|
| 945 ^p0^l0^i100000032720 |
| 999 ^aapakorn
|
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