LEADER 00000nam 2200000uu 4500 |
001 13399227567 |
003 STIC |
008 22 0113s2014||||at a 000 0 eng d |
020 ^a9781285193908
|
082 04 ^a658.8^bF539S 2014
|
100 1 ^aFisk, Raymond P.
|
245 10 ^aServices marketing :^ban interactive approach /^cRaymond P. Fisk, Stephen J. Grove, Joby John
|
250 ^a4th ed.
|
260 ^aAustralia :^bSouth-Western/Cengage,^cc2014
|
300 ^axxiii, 261 p. :^bill.
|
650 0 ^aService industries^xMarketing
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650 0 ^aService industries^xManagement
|
700 1 ^aGrove, Stephen J.
|
700 1 ^aJohn, Joby
|
945 ^p0^l0^i100000040824 |
999 ^aapakorn
|