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LEADER 00000nam 2200000uu 4500
001     13399227322
003     STIC
008 21 1217s2013||||xxu 000 0 eng d
020    ^a9789814577663
082 04 ^a658.8^bP478M 2013
100 1  ^aPeter, J. Paul
245 10 ^aMarketing management :^bknowledge and skills /^cJ. Paul Peter, James H. Donnelly, Jr.
250    ^a11th ed.
260    ^aNew York,NY :^bMcGraw-Hill,^cc2013
300    ^a796 p.
650  0 ^aMarketing^xManagement^xCase studies
650  0 ^aMarketing^xManagement
700 0  ^aDonnelly, James H., Jr.
945    ^p0^l0^i100000040412
999    ^aapakorn
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658.8 P478M 2013  
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    Author [Peter, J. Paul]

    Subject [Marketing Management Case studies]
    Subject [Marketing Management]

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