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LEADER 00000nam 2200000uu 4500
001 13399225722
003 STIC
008 21 0701s1992\|\|\|\|xxu 000 0 eng d
020 ^a9780534162900
082 04 ^a659.132^bJ59C 1992
100 1 ^aJewler, A. Jerome
245 10 ^aCreative strategy in advertising /^cA. Jerome Jewler
250 ^a4th ed.
260 ^aBelmont, CA :^bWadsworth,^cc1992
300 ^a418 p.
500 ^aSupported programs : BE, IB, BA, TH
650 0 ^aAdvertising copy
650 0 ^aAdvertising layout and typography
700 1 ^aDrewniany, Bonnie L.
945 ^p0^l0^i100000033898
999 ^aapakorn

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Author [Jewler, A. Jerome]

Subject [Advertising copy]

Subject [Advertising layout and typography]

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