| LEADER 00000nam 2200000uu 4500 |
| 001 13399223613 |
| 003 STIC |
| 008 20 0820s2006||||ne 000 0 eng d |
| 020 ^a978075666749 |
| 082 04 ^a658.5^bM945S 2006 |
| 100 1 ^aMudie, Peter |
| 245 10 ^aServices marketing management /^cPeter Mudie and Angela Pirrie |
| 246 12 ^aManagement and marketing of services |
| 250 ^a3rd ed. |
| 260 ^aAmsterdam :^bElsevier/Butterworth-Heinemann,^cc2006 |
| 300 ^axii, 267 p. |
| 500 ^aPrevious ed. published in 1999 under title: Management andmarketing of services |
| 650 0 ^aService industries^xMarketing |
| 650 0 ^aService industries^xManagement |
| 700 1 ^aPirrie, Angela |
| 945 ^p1^l0^i100000031292 |
| 999 ^aapakorn |
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