| LEADER 00000nam 2200000uu 4500 |
| 001 13399223548 |
| 003 STIC |
| 008 20 0813s2009||||nyu 000 0 eng d |
| 020 ^a9789746521277 |
| 082 04 ^a658.827^bF516D 2009 |
| 100 1 ^aFinskud, Lars |
| 245 10 ^aDeveloping winning brand strategies /^cLars Finskud |
| 260 ^aNew York, NY :^bBusiness Expert Press,^cc2009 |
| 300 ^a104 p. |
| 500 ^a"Marketing strategy collection"--Cover |
| 500 ^aFirst published: Competing for choice : developing winningbrand strategies. London : Vola Press, 2003 |
| 650 0 ^aAdvertising^xBrand name products |
| 650 0 ^aBranding (Marketing) |
| 650 0 ^aConsumers' preferences |
| 945 ^p0^l0^i100000031182 |
| 999 ^aapakorn |
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