LEADER 00000nam 2200000uu 4500 |
001 13399221837 |
003 STIC |
008 20 0127s2007||||njua 0 0 0 eng d |
020 ^a0132335719 |
082 04 ^a658.802^bK39S 2007 |
100 1 ^aKerin, Roger A. |
245 10 ^aStrategic marketing problems :^bcase and comments /^cRoger A. Kerin, Robert A. Peterson. |
250 ^a11th ed. |
260 ^aUpper Saddle River, NJ :^bPearson/Prentice Hall,^c2007 |
300 ^ax, 722 p. :^bill. |
650 0 ^aMarketing^xDecision making^vCase studies |
650 0 ^aMarketing^xManagement^vCase studies |
700 1 ^aPeterson, Robert A. |
945 ^p0^l0^i100000016355 |
999 ^akamonpan |