| LEADER 00000nam 2200000uu 4500 |
| 001 13399221677 |
| 003 STIC |
| 008 20 0115s2002||||nyu 000 0 eng d |
| 020 ^a0743204662 |
| 082 04 ^a658.812^bW648N 2002 |
| 100 1 ^aWiersema, Frederik D.^q(Frederik Derk) |
| 245 14 ^aThe new market leaders :^bwho's winning and how in the battle for customers /^cFred Wiersema |
| 260 ^aNew York :^bFree Press,^c2002 |
| 300 ^avii, 262 p. :^bill. |
| 500 ^aSupported programs : BE, IB, BA |
| 650 0 ^aCustomer relations^vLongitudinal studies |
| 650 0 ^aConsumers' preferences^vLongitudinal studies |
| 650 0 ^aConsumers^xAttitudes^vLongitudinal studies |
| 650 0 ^aMarketing^xPlanning |
| 945 ^p0^l0^i100000010503 |
| 999 ^aapakorn |
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