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LEADER 00000nam 2200000uu 4500
001 13399221294
003 STIC
008 19 1128s2010\|\|\|\|nyua 0 0 e0 eng d
020 ^a0073404810
020 ^a9780073404813
082 04 ^a658.8 ^bP455E 2010
100 1 ^aPerreault, William D.
245 10 ^aEssentials of marketing :^ba marketing strategy planning approach /^cWilliam D. Perreault, Joseph P. Cannon, E. Jerome McCarthy
250 ^a12th ed.
260 ^aNew York, NY. :^bMcGraw-Hill/Irwin,^cc2010
300 ^axxxix, 691 p. :^bill.
650 0 ^aIndustrial management
650 0 ^aMarketing
700 1 ^aCannon, Joseph P.
700 1 ^aMcCarthy, E. Jerome
945 ^p0^l0^i100000010037
945 ^p0^l0^i100000002630
945 ^p0^l0^i100000002631
945 ^p0^l0^i100000002632
999 ^akamonpan

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Author [Perreault, William D.]

Subject [Industrial management]

Subject [Marketing]

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Bib	13399221294

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